Monday, December 17th, 2007...12:32 pm
Lincoln to Get a Version of the Ford Flex
It is in keeping with a strategic plan going forward to place more emphasis on the Lincoln premium brand than on Mercury. At the recent L.A. auto show , Mark Fields, Ford president of the Americas, said Lincoln will take over as the volume piece of the Lincoln Mercury franchise. We won t walk away from Mercury, Fields said, but we have higher aspirations for Lincoln. He notes November retail sales for the brand were up for the 14th consecutive month.
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